|Madhya-līlā||Chapter 11: The Beḍā-kīrtana Pastimes of Śrī Caitanya Mahāprabhu|
Bhaktivedanta VedaBase: Śrī Caitanya Caritāmṛta Madhya 11.98
avatari' caitanya kaila dharma-pracāraṇa
kali-kāle dharma — kṛṣṇa-nāma-sańkīrtana
avatari' — descending; caitanya — Śrī Caitanya Mahāprabhu; kaila — did; dharma-pracāraṇa — preaching of real religion; kali-kāle — in this Age of Kali; dharma — religious principle; kṛṣṇa-nāma — of the holy name of Lord Kṛṣṇa; sańkīrtana — chanting.
"In this Age of Kali, Śrī Caitanya Mahāprabhu has descended to preach the religion of Kṛṣṇa consciousness. Therefore the chanting of the holy names of Lord Kṛṣṇa is the religious principle for this age.
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His Divine Grace A. C. Bhaktivedanta Swami Prabhupāda, Founder Ācārya of the International Society for Krishna Consciousness